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Law 4: Always Say Less Than Necessary
The 48 Laws Of Power Summary Series

Judgement
“When you are trying to impress people with words, the more you say, the more common you appear, and the less in control. Even if you are saying something banal, it will seem original if you make it vague, open-ended, and sphinx-like. Powerful people impress and intimidate by saying less. The more you say, the more likely you are to say something foolish.”
This is one of my favorite laws of all time. It’s well understood people love to talk about themselves and their lives. Let’s be honest here, they like to talk about a lot of bullshit. We all have fallen victim to this. This law exemplifies how and why this can be extremely harmful.
Transgression Of The Law
In 450 BC there was a great military leader by the name of Coriolanus. People looked up to Coriolanus as an awe inspiring hero. He decided to leverage his reputation to enter politics. He stood for election to the high rank of consul. When Coriolanus made his public address he used his dozens of scars he had accumulated over 17 years of fighting for Rome to prove his valor and patriotism to the people. His speeches were so inspiring it moved many to tears.

When polling day finally arrived Coriolanus made entry into the forum and he was escorted by the entire Senate and by the city’s patrician’s (some of the wealthiest people in Rome). The common people who saw this were disturbed by such a show of arrogance. Once Coriolanus spoke, his words were arrogant and insolent. He boasted his battlefield exploits, made sour jokes that only appealed to the patricians, voiced angry accusations at his opponents and speculated on the riches he would bring to Rome. Suddenly people realised this legendary soldier was also a common braggart.